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Nature Inc.: Series 2, Episode 2 - Doing What Comes Naturally| 21mins
Director: Ashley Bruce & Steve Hobbs | Producer: Dev TV
Focus Years: 2009 | Country: Switzerland
Subject Tags: ecology, global, science
Quality Tags: Optimistic, Slow, Activating, Harmonizing
Natural selection is a three billion year old product design process that can’t be beaten. It’s not just Velcro … "biomimicry" is a way of profiting from nature by observing and adapting natural solutions into technical innovations. We see how sharks, sponges and the brittle fish - equipped all over its body with thousands of optically perfect lenses with which it sees - are being studied for commercial potential.

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