Roland Wimbush

Giving is Living - a documentary about Conscious Consumerism
After a touching encounter with some abandoned children in Peru I decided to put 15 years experience in clothing design to good use and create a clothing brand who's motivation is to improve the lives of children in need.

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A Documentary About Conscious Consumerism| 26mins
Director: Roland Wimbush | Producer:
Focus Years: | Country: France
Subject Tags: americas, art, education, europe, france, poverty
Quality Tags: Optimistic, Slow, Activating, Harmonizing
The objective of this documentary is to prove to the public that even a small brand can make a positive impact on the planet through the sale of their products. We hope that by creating this video we will be able to increase awareness about ethical consumption and encourage consumers to pressure big and influential brands to apply the same principals to their business models so that we can start making even bigger changes to the world we live in. We also hope that it will encourage more small brands to take an ethical approach and offer an alternative to pointless and harmful consumption. Discover how Choclo Project uses art to transform the lives of underprivileged children in Latin America through the sale of their products.

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Roland Wimbush



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